Riverina Dairy Co.
‘The Daring Dairy’ integrated campaign

Recently rebranded, Riverina Dairy Co. needed a new campaign to launch its first consumer range of flavour-infused fetta and haloumi into supermarkets nationally. Their new creative platform, the fresh thinking dairy, demanded the most fresh thinking retail campaign.

Role: Creative
Agency: Paper Moose
Art Director: Katie McIntyre
Creative Director: Jeremy Willmott
Executive Creative Director: Nick Hunter
Director: Josh Logue
Voiceover: Colin Cassidy